Lifestyle-Driven Living: Inside the 55+ Surge

As the 55+ population grows and expectations evolve, lifestyle-driven rental communities are experiencing a wave of demand—and developers are racing to deliver product that meets the moment. This session explores what’s driving the surge in age-targeted and age-restricted multifamily development, from renter-by-choice trends to health-conscious design and social connection. Whether active adult, independent living, or hybrid models, hear how leading firms are creating vibrant communities tailored to the next generation of renters.